Lookit helps busy women get the makeup look they want through look kits while supporting independent makeup artists like you.
View our guidelines or jump to any section below. When you're ready to submit a look of your own, let's get started 🡪
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FAQ
WHAT DOES IT MEAN TO SELL MY LOOK ON LOOKIT?
Women will find your look and choose a kit that’s right for them. Customers can purchase your look through:
The Master Kit
The Lookit team sends her the digital tutorial and product list so that she can shop for the products on her own, OR;
The Custom Starter Bundle Kit
The Lookit Team shops on her behalf and delivers the products straight to the customer’s door (with a digital tutorial).
All that is needed from you is to create and submit your look one time.
No matter which kit the customer chooses, you will earn commission on every purchase of your look.
We’ll take care of everything after that, including: customer service, paid marketing, setup, shopping, packing, and shipping costs, so you can focus on what you do best!
HOW DOES COMMISSION WORK?
You will receive 70% commission on the base price that you set. For example, if you set your look’s price to $3.99, you will earn $2.79. Therefore, $2.79 will be your payout whether the customer purchases the Master Kit, Custom Kit, or Starter Bundle.
HOW DO I KNOW WHAT PRICE TO SET MY LOOK?
We recommend pricing your look between $2-10, depending on the current demand for your look and on your prior experience. Don’t know what to charge? Ask yourself: “What would I pay to learn how to get this look"? Feel free to adjust as needed. Remember, the more affordable your look is, the more sales you can expect to see.
HOW DO I SUBMIT MY FIRST LOOK?
- Create an account here.
- Complete your shop profile by visiting the “Account” tab
- Tell us where you want us to send your commission: Go to Profile > Payment Details.
- Submit your first look: Go to Looks > Edit Looks > Add a Look
- Set a price for your look
- Submit your look for review
- Once accepted,complete the follow-up questionnaire before we make your look active in the marketplace.
- We will notify you when your look is active. Now it’s time to market your look to your clients and followers!
HOW DO I NAME MY LOOK?
Get creative! When in doubt, why not name your look after your favorite song?
WHAT SHOULD I INCLUDE IN MY LOOK'S DESCRIPTION?
- Who is this look best suited for and why (e.g. This daytime look is great for women working from home who want a more natural look and quick application. The foundation shows up great on Zoom calls!).
- Mention notable beauty preferences this look achieves (e.g., "This is an all-organic look -- every product used is certified organic!")
- Length of application (e.g. This look takes 10-15 minutes to apply)
WHAT KIND OF IMAGES SHOULD I SUBMIT?
- White background
- No filter
- Minimum 4 shots: Straight-on, angled shot, looking down, and a before and after. We recommend a shot in natural lighting, as well.
- Shoulder-up
To see example images, please click here.
OTHER REQUIREMENTS:
Must be able to provide full product list and video tutorial
If approved, must fill out a follow-up questionnaire (provided after approval).
LOOKS BY OCCASION
Create a look that will help make her feel beautiful in all of the occasions in her life.
OCCASION | SKIN CONCERNS | INGREDIENTS | COLORS | FEATURES
Video Conferencing Ready Look
Use products that show up well on screen for work meetings.
5-Minute Video Conferencing Ready Look
A quick and simple makeup application using products that show up well on screen for work meetings.
Everyday Look
A simple, easy application for home, work, or brunch.
Vacation-Ready Look
A beachy look using products that look and feel great for tropical weather.
Glam Look
A classic look with neutral hues. Meant for a date night or GNO.
Cocktail Look
A dramatic look for special evening events and parties.
LOOKS BY SKIN CONCERN
OCCASION | SKIN CONCERNS | INGREDIENTS | COLORS | FEATURES
Empower her to achieve her beauty goals while using products that help her skin concerns.
Rosacea Refresh Look
All base products help the appearance of redness and reduce inflammation. Avoids irritating ingredients like glycolic acid, alcohol, and others.
Mature Skin Look
All base products help reduce the appearance of fine lines & wrinkles, age spots & sun spots, and promote moisturized skin.
Sensitive Skin Look
All products used are safe for sensitive or allergy-prone skin. Chemical sunscreen, sulfate, alcohol, and fragrance-free.
Eczema Look
Moisturizing, anti-inflammatory products specially formulated for redness-prone skin. Does not include fragrances, retinol, sulfates, and other irritating ingredients.
Anti-Aging Look
Skin products help prevent aging with ingredients like sunscreen, hyaluronic acid, or retinol.
Psoriasis Look
The look should help conceal patchiness and redness while promoting moisturized skin. Products don't include alcohol, fragrances and dyes, sulfates, and other irritating chemicals.
Birthmarks & Scars Look
Use products that camouflage scars, birthmarks, and discoloration.
Spider Veins & Broken Capillaries Look
Use color correcting base products and concealer that stays in place all day.
Acne-Prone Look
Helps conceal acne, redness and blemishes. Ingredients promote clear skin and are non-comedogenic.
LOOKS BY INGREDIENTS
OCCASION | SKIN CONCERNS | INGREDIENTS | COLORS | FEATURES
Make a difference. Make an impact. Use products with the ingredients that matter most to her.
Clean Beauty Look
All products live up to clean beauty standards.
Vegan Look
All products do not include ingredients derived from animals.
Organic Look
All products are certified organic.
Ethically Sourced Look
All ingredients have been sourced in a manner that is safe for both the environment and laborers.
Cruelty-Free Look
All products were not tested on animals.
Paraben-Free Look
All products are free from ingredients with parabens.
LOOKS BY COLOR
Bring out her inner beauty. Compliment her unique color palette with a more personal look.
OCCASION | SKIN CONCERNS | INGREDIENTS | COLORS | FEATURES
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Eyes
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Hair
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Skin Tone
LOOKS BY FEATURE
She wants to embrace her natural beauty. Create a look that accentuates, compliments, or sculpts her features.
OCCASION | SKIN CONCERNS | INGREDIENTS | COLORS | FEATURES
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Face
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Eyes
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Nose
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Other
High Cheekbones
Subtle Cheekbones
Prominent Cheekbones
HAVE A LOOK IDEA OF YOUR OWN?
CREATE YOUR ACCOUNT AND SUBMIT YOUR FIRST LOOK NOW.
FAQ | HOW IT WORKS | WHY PARTICIPATE?
HOW IT WORKS
1. READ THE GUIDELINES
You'll find everything you need to know before you submit a look to Lookit.
2. CREATE AN ACCOUNT
Join the Lookit Marketplace, complete your profile, and upload your look.
3. SHARE YOUR LOOK
Market your look to your clients and social media followers.
4. EARN COMMISSION
Receive 70% commission on the base price of your look.
5. JOIN THE COMMUNITY
Help other artists and clients alike, get feedback, and grow as an artist.
WHY PARTICIPATE?
SHOW AND TELL
The Lookit Marketplace is your place to show off what you got. Challenge yourself to put your best work out there and use Lookit as a place to inspire new ideas.
LEARN FROM THE BEST
Everyone from self-taught beauty gurus to trained, established, celebrity artists are invited to participate in the Lookit Marketplace and community. We encourage a supportive and "pay-it-forward" culture to all.
EARN FROM CREATION WITH NO ADMINISTRATION
Focus on your creations and tutorials. We'll handle personal shopping, shipping, and packaging your look kits to customers, all customer service inquiries, and driving new clients to your looks.
BUILD YOUR BRAND
Expand your work outside of your studio. Now, women from all over the United States can enjoy your creation from the comfort of their own home, and rock your makeup look at the events most important to them.
HAVE FUN
Joining the Lookit Community gives you the opportunity to connect with other makeup artists, beauty enthusiasts, and your clients. Enjoy receiving client validation of your vision.
GROW YOUR BUSINESS
Enjoy the platform to share and sell your looks to your network with your own digital look shop.
READY TO GET STARTED?
CREATE YOUR ACCOUNT AND SUBMIT YOUR FIRST LOOK NOW.